About
We're Shopify experts.
Our story is simple.
We struggled to find a digital partner to help grow our own retail businesses, so we started our own. Now we're on a mission to help other businesses. Having been in the retail trenches for over over 3 decades, we can comfortably say that we’ve been in your shoes. And we've learned a lot the hard way, but you don't have to.
We’re in Calgary, Alberta, and everywhere.
Meet your team.
We're just a couple guys doing what we love.
Ryan Stogran
Creative Director
From a young age, I've been building websites and digital experiences, creating my first at 12 years old.
During high school, I started working in retail at an auto parts store where I gained an understanding and appreciation for all things retail. Over the years I've swapped bricks and mortar for e-commerce.
Brennon Kaczmarek
E-Commerce Director
I help businesses launch and optimize their digital sales channel, as well as create and coordinate creative marketing solutions.
I'm always on the lookout for companies who are interested in not only applying industry leading e-commerce solutions, but incorporating uncomplicated process design into their daily operations.
I've worked with dozens of companies with product catalogs ranging from 5 to over 25,000 items.
Find Your Focus
We're doing what we love every day, and want to help you do the same.
Most business owners do things they don’t want to do every day--it’s part of being an entrepreneur. And often times these things, like trying to design a great looking website, or figuring out why only some customers qualify for local delivery even though you swear you set up the postal codes correctly, can easily kill your passion. We’re here to stop that.
We’re big fans of doing what we love and leaving the rest to others. For us, it’s retail and Shopify that gets us going. And coffee, of course. So we went all in on Shopify so that we’ll never do something we don’t love ever again.
The Aperture Icon
In photography, the aperture lets light pass through the lens. Without it the camera is just a paperweight. For e-commerce businesses, passion is the light. The Aperture icon symbolizes the relationship between healthy, thriving e-commerce businesses and our expertise.
We Believe in
We Believe in
Partnerships
The best partnerships leave no room for doubt.
Communication, accountability, and mutual understanding and respect goes both ways.
We must share similar values and expectations.
We must be a good fit for you, and you must be a good fit for us.
Success means making strategic investments in your business over time.
Viability
You have a healthy and growing retail business.
Your profit margins should be healthy.
Your inventory should be plentiful and available for resupply.
Your product pricing should be competitive.
You have a desire to grow your online sales.
Data & Analytics
Measuring and analyzing data leads to smarter decisions.
Hunches and guesswork won’t achieve your goals.
All key decisions must be supported by data.
Good, bad, or ugly—objectivity is the name of the game.
Ongoing support and guidance is critical for sustainable growth.
Expertise
Do one thing and do it really, really well.
We are not experts in everything.
We only work with Shopify and Shopify Plus.
If it’s worth doing, it’s worth doing right the first time.
Our clients lose when we become order takers.